Vol. 334 No. 5 (2024): Herald of Khmelnytskyi National University. Technical sciences

Статті

• STRATEGIES FOR FIGHTING DISINFORMATION AND PROPAGANDA IN THE CONTEXT OF HYBRID WARFARE

  Serhiy ANDRIENKO, Serhiy IVASHCHENKO (Author)

  9-13

  • PDF (Ukrainian)

• ECONOMIC ESSENCE AND COMPOSITION OF THE RESOURCE POTENTIAL OF THE ENTERPRISE

  Oleksandr MAZUR, Dmytro MAZUR, Oleh BETLINSKYI (Author)

  14-19

  • PDF (Ukrainian)

• KEY FACTORS IN THE DEVELOPMENT OF COMMUNICATION BETWEEN LOCAL GOVERNMENTS AND THE PUBLIC IN THE CONTEXT OF DIGITAL TRANSFORMATION OF TERRITORIAL COMMUNITIES

  Olga SERDYUK, Dmytro KANIVETS, Yelyzaveta PROTSENKO (Author)

  20-25

  • PDF (Ukrainian)

• IMPLEMENTATION OF SELF-MANAGEMENT PRACTICES TO IMPROVE CORPORATE CULTURE

  Victoriia BILYK, Vira SHPILEVA, Viktoriia ANHELSKA (Author)

  26-32

  • PDF (Ukrainian)

• ANALYSIS OF THE IMPACT OF DIGITAL TECHNOLOGIES ON THE DEVELOPMENT OF ENTREPRENEURIAL ENTITIES

  Olha RUDACHENKO, Vitalina KONENKO, Iurii TARARUIEV (Author)

  33-39

  • PDF (Ukrainian)

• THE ROLE OF CREATIVE MANAGEMENT IN THE DEVELOPMENT OF INNOVATIVE PROJECTS

  Tymofii DESYATOV, Denys DEREVIANKO, Mykola BALABA (Author)

  40-45

  • PDF (Ukrainian)

• ANALYSIS OF LEGAL MECHANISMS ENSURING INFORMATION SECURITY OF THE INFORMATION INFRASTRUCTURE OF THE EUROPEAN UNION

  Dmytro DRYHA (Author)

  46-51

  • PDF (Ukrainian)

• METHODOLOGICAL PRINCIPLES OF SECURITY-ORIENTED MANAGEMENT ANALYSIS BY HEALTHCARE INSTITUTIONS

  Valerii HARBUSIUK (Author)

  52-59

  • PDF (Ukrainian)

• THE PUBLIC ADMINISTRATION SYSTEM OF THE COUNTRIES OF EASTERN EUROPE IN THE FIRST YEARS AFTER ACQUIRING MEMBERSHIP IN THE EUROPEAN UNION

  Andriy MELNYK, Anton IVASHCHENKO (Author)

  60-66

  • PDF (Ukrainian)

• DETERMINING THE LEVEL OF REFORM OF THE JUDICIAL SYSTEM OF UKRAINE

  Mykhailo SANDUL (Author)

  67-76

  • PDF (Ukrainian)

• ORGANIZATION OF THE MANAGEMENT AT MATERIAL AND TECHNICAL SUPPLY OF THE SUBJECTS AT LOGISTICS ACTIVITIES: SECURITY KNOWLEDGE CONTEXTS

  Artur SHATARSKYI (Author)

  77-82

  • PDF (Ukrainian)

• DETERMINING THE LEVEL OF AWARENESS OF THE JUDICIAL SYSTEM OF UKRAINE

  Ihor SKUTELNYK (Author)

  83-89

  • PDF (Ukrainian)

• THE INFLUENCE OF TRANSPORT INFRASTRUCTURE ON THE ECONOMIC DEVELOPMENT OF REGIONS, ASSESSMENT OF THE EFFICIENCY OF ROAD MANAGEMENT

  Andriy GRIN, Pavlo TOLOK (Author)

  90-96

  • PDF (Ukrainian)

• INFORMATION AND COMMUNICATION TECHNOLOGIES AS A TOOL FOR INCREASING THE EFFICIENCY OF PRINTING COMPANIES’ ECONOMIC ACTIVITY

  Alona MAKATORA, Dmytro MAKATORA, Mykola ZENKIN, Ruslan KUBANOV (Author)

  97-105

  • PDF

• THE DEVELOPMENT OF STATE AID FOR THE PURPOSES OF REGIONAL DEVELOPMENT AND SUPPORT OF SMALL AND MEDIUM-SIZED ENTERPRISES

  Dana ANDRUKHOVYCH (Author)

  112-120

  • PDF (Ukrainian)

• INTERNET OF THINGS IN MODERN FREIGHT TRANSPORT TECHNOLOGIES (TRANSPORT LOGISTICS)

  Kateryna PELEKH, Lyudmila DEMУDCHUK (Author)

  106-111

  • PDF (Ukrainian)

• LEGAL REGULATION OF THE COMPLIANCE SYSTEM: GLOBAL EXPERIENCE AND DOMESTIC PRACTICE

  Oleh BOBERSKYY (Author)

  121-127

  • PDF (Ukrainian)

• FORMS OF THE ECONOMIC PARTNERSHIP BETWEEN GERMANY AND UKRAINE ON THE WAY OF THE COUNTRY'S INTEGRATION TO THE EU

  Vira FOMISHYNA, Nadiia FEDOROVA, Liliia CHAIKA-PETEHYRYCH, Hanna GARKUSHA (Author)

  128-134

  • PDF (Ukrainian)

• CURRENT ISSUES OF THE ORGANIZATION OF ECONOMIC PROCESSES OF TRADE ENTERPRISES IN UKRAINE: ANALYSIS OF ECONOMIC LEVERS OF DEVELOPMENT, TEAM FORMATION, EFFECTIVE SELECTION AND PROMOTION

  Ilona SEMENCHA, Tetiana YAROVENKO, Natalia KURYACHA, Liudmyla HORDIEIEVA-HERASYMOVA (Author)

  135-142

  • PDF (Ukrainian)

• MANAGEMENT OF THE ACTIVATION OF THE FINANCIAL POTENTIAL OF THE ENTERPRISE BASED ON TOKENISATION

  Svitlana TULCHYNSKA, Mykyta FALKO (Author)

  143-150

  • PDF (Ukrainian)

• STATE OF ENGINEERING IN UKRAINE THROUGH THE PRISM OF RESOURCE MANAGEMENT

  Teymur ABUSHOV (Author)

  151-156

  • PDF (Ukrainian)

• TAXATION OF OPERATIONS WITH CRYPTOASSETS AND ITS IMPACT ON BUDGET POTENTIAL IN UKRAINE

  Dmytro SEREBRIANSKYI, Dmytro BIRYUK (Author)

  157-164

  • PDF (Ukrainian)

• HOUSES AS EXCURSION OBJECTS FOR THE ORGANIZATION OF TOURIST TRIPS IN UKRAINE

  Myroslava HABA, Nadia LUCHYSHYN (Author)

  165-172

  • PDF (Ukrainian)

• DIAGNOSTICS OF THE DIGITAL BEHAVIOR OF THE AUDIENCE OF WEBSITES OF THE HEI OF EUROPE USING THE THEORY OF GENERATION MARKETING

  Yanina LISUN (Author)

  173-182

  • PDF (Ukrainian)

• THE ROLE OF CUSTOMS AUTHORITIES AND CUSTOMS CLEARANCE PROCEDURES IN THE FORMATION OF SECURITY IN THE MARKET OF PERFUMERY AND COSMETIC PRODUCTS

  Lesya PELYK, Dmytro SAPOZHNYK (Author)

  183-191

  • PDF (Ukrainian)

• FEATURES OF INDICATORS FOR ASSESSING THE ECONOMIC SECURITY OF THE IT SECTOR IN TIMES OF WAR

  Volodymyr BLYNKOV (Author)

  192-197

  • PDF (Ukrainian)

• STRATEGIC PRIORITIES OF INNOVATIVE DEVELOPMENT OF SANATORIUM AND RESORT SERVICES IN UKRAINE

  Olena ZAHORIANSKA (Author)

  198-202

  • PDF (Ukrainian)

• REGARDING THE ROLE OF REGULATORY AND LEGAL SECURITY IN THE DEVELOPMENT OF ELECTRIC MOBILE OF TRANSPORT IN UKRAINE

  Liudmyla SLIUSAREVA, Roman MATVIICHUK (Author)

  203-210

  • PDF (Ukrainian)

• CLOUD TECHNOLOGIES AS A FACTOR IN INCREASING COMPANY EFFICIENCY

  Yurii SEMENENKO (Author)

  211-218

  • PDF (Ukrainian)

• PESTLE – ANALYSIS AS A TOOL FOR THE DEVELOPMENT AND IMPLEMENTATION OF INNOVATIVE MARKETING IN AN INDUSTRIAL ENTERPRISE

  Svitlana PETROVSKA, Andriі YAKIVCHENKO (Author)

  219-224

  • PDF (Ukrainian)

• AUTOMATION OF TAX PROCESSES AND THEIR IMPACT ON DECENTRALIZED MODELS OF PUBLIC FINANCE MANAGEMENT

  Vitaly ANISIMOV (Author)

  225-231

  • PDF (Ukrainian)

• THE ROLE OF EDUCATION IN FORMING DIGITAL ETHICS AND SUPPORTING ACADEMIC HONOR

  Iryna ZAKRYZHEVSKA, Larysa OVOD (Author)

  232-237

  • PDF (Ukrainian)

• PROBLEMS OF ENSURING ENERGY SECURITY AT DOMESTIC ENTERPRISES: ECONOMIC AND LEGAL ASPECTS

  Viktoriia CHOBITOK, Yurii KHOLOD, Palvo VASIUCHENKO (Author)

  238-246

  • PDF (Ukrainian)

• SYSTEM OF PUBLIC PROCUREMENT OF GOODS, WORKS AND SERVICES IN UKRAINE

  Viktoriia NAHAICHUK, Vitalii MAZUR, Natalya HAVRYSH (Author)

  247-251

  • PDF

• INTEGRATED MODEL OF BUYING BEHAVIOR OF UKRAINIAN CONSUMERS

  Olena KOROVINA (Author)

  252-257

  • PDF (Ukrainian)

• SYSTEMS THINKING AS A NECESSARY CONDITION FOR EFFICIENT COMPANY MANAGEMENT

  Oleksii HAHARINOV (Author)

  258-262

  • PDF (Ukrainian)

• FORMATION OF THE PERSONNEL MANAGEMENT SYSTEM OF ENTERPRISES IN CONDITIONS OF DIGITALIZATION

  Tetiana VLASENKO, Vasyl ZELENYAK, Ivan KAITANSKYI (Author)

  263-268

  • PDF (Ukrainian)

• OPTIMIZATION OF INNOVATIVE BUSINESS PROCESSES IN THE VALUE CHAIN MANAGEMENT SYSTEM

  Yevhenii RUDNICHENKO, Larysa SKOROBOGATA, Maxim MISHCHUK (Author)

  269-274

  • PDF (Ukrainian)

• SOCIAL RESPONSIBILITY OF UKRAINIAN PRIVATE ENTERPRISES: MODERN APPROACHES

  Yana HRACHOVA (Author)

  275-281

  • PDF (Ukrainian)

• SCIENTIFIC AND THEORETICAL ASPECTS OF WELFARE TERRITORIAL COMMUNITIES

  Stanislav SHUMEIKO, Lyudmyla AVEDYAN (Author)

  282-287

  • PDF (Ukrainian)

• MARKETPLACES AS A DIRECTION OF MARKETING SUPPORT FOR THE DEVELOPMENT OF MULTIFUNCTIONAL FARMS IN UKRAINE

  Oleksandr SERHIIENKO (Author)

  288-294

  • PDF (Ukrainian)

• THE CONCEPT AND ESSENCE OF THE CATEGORY "DECENTRALIZATION": BASIC ASPECTS AND PROBLEMS OF MODERN UNDERSTANDING

  Yevhen VILGIN, Oleksandra TEDEEVA (Author)

  295-300

  • PDF (Ukrainian)

• INSTITUTIONALIZATION OF PUBLIC ADMINISTRATION IN THE AGRARIAN SECTOR OF THE ECONOMY OF UKRAINE

  Andrii GAIDUTSKYI, Andrii HUTOROV (Author)

  301-306

  • PDF (Ukrainian)

• EFFECTIVENESS OF COOPERATION, CRITERIA AND INDICATORS FOR ITS EVALUATING

  Vasyl MIRAKIN (Author)

  307-313

  • PDF (Ukrainian)

• DISCOUNT RATE: SELECTION METHODS IN UKRAINE

  Maria KARPUSHENKO, Galyna SHAPOVAL, Oleg KARPUSHENKO (Author)

  314-318

  • PDF (Ukrainian)

• THE IMPACT OF ARTIFICIAL INTELLIGENCE (AI) ON THE DEVELOPMENT OF ONLINE MARKETING

  Valerii BONDARENKO, Oleksandr OMELIANENKO (Author)

  319-324

  • PDF (Ukrainian)

• MANAGEMENT OF FUNDS OF THE STATE BUDGET AND LOCAL BUDGETS IN UKRAINE

  Valentyna SEMENOVA, Yelyzaveta TROPININA (Author)

  325-330

  • PDF (Ukrainian)

• TOOLS FOR PROMOTING LOCAL ECONOMIC DEVELOPMENT IN UKRAINE UNDER CONDITIONS OF INSTABILITY

  Taras VASYLTSIV, Olha LEVYTSKA, Yurii KRAVCHYK (Author)

  331-337

  • PDF (Ukrainian)

• FACTORS AND TOOLS FOR PRESERVING AND SUPPORTING BUSINESS IN WAR CONDITIONS: FINANCIAL AND INSURANCE ASPECTS

  Olena FURSOVA, Svitlana HREBINSKA (Author)

  338-343

  • PDF (Ukrainian)

• ANALYSIS OF THE BANKS ACTIVITIES ON THE FINANCIAL MARKET OF UKRAINE

  Iryna FORKUN, Tetyana GORDEEVA (Author)

  344-350

  • PDF (Ukrainian)

• APPLICATION OF BEACON TECHNOLOGY IN OMNICHANNEL MARKETING: EUROPEAN EXPERIENCE, PROSPECTS FOR UKRAINE

  Natalia BOIKO (Author)

  351-356

  • PDF

• RESOURCE AND ORGANIZATIONAL ENSURING THE DEVELOPMENT OF RETAIL TRADE ENTERPRISES

  Olena HAVRYLCHENKO (Author)

  357-362

  • PDF (Ukrainian)

• THE FORMATION OF SOCIAL AND VOLUNTEER PROJECTS WITH THE INVOLVEMENT OF PR EVENTS IN MODERN CONDITIONS

  Tetyana BLYZNYUK, Olga MAISTRENKO, Iryna KINAS (Author)

  363-368

  • PDF

• THEORETICAL CONSTRUCTION OF THE STABILITY OF THE STOCK MARKET

  Sergii GONGALO (Author)

  369-374

  • PDF (Ukrainian)

• SYSTEM ANALYSIS OF PUBLIC ADMINISTRATION AND GOVERNANCE IN THE CONTEXT OF THE INTERRELATION OF PUBLIC POLICY, NATIONAL SECURITY, AND INSTITUTIONAL CAPACITY OF THE STATE

  Hryhoriy SYTNYK, Larisa KOMAHA, Mariia OREL, Ihor TKACHENKO (Author)

  375-380

  • PDF (Ukrainian)

• THE POLITICAL SYSTEM AS A FACTOR OF ENSURING THE INSTITUTIONAL CAPACITY OF THE STATE: A COMPARISON OF THE USA AND UKRAINE

  Vira HAPONENKO (Author)

  381-386

  • PDF (Ukrainian)

• PERFORMANCE REVIEW OF PROJECT’S STAFF OF IT COMPANIES

  Oleksandr PETRENKO, Oksana MAZORENKO (Author)

  387-391

  • PDF (Ukrainian)

• PROBLEMS OF BUSINESS ACTIVITY IN UKRAINE DURING MARITAL STATUS

  Iрина MIAHKYKH, Tetiana DEMIANENKO (Author)

  392-396

  • PDF (Ukrainian)

• HUMAN CAPITAL AND PRODUCTIVE FORCES OF RURAL AREAS: ASPECTS OF ECONOMIC SECURITY OF THE STATE AND ITS REGIONS

  Kostiantyn PAVLOV, Olena PAVLOVA (Author)

  397-403

  • PDF

• STRATEGIC ASPECTS OF ENERGY SECURITY MANAGEMENT OF INDUSTRIAL ENTERPRISES UNDER THE CONDITIONS OF CHANGING EXTERNAL ENVIRONMENT

  Liliana HORAL (Author)

  404-411

  • PDF (Ukrainian)

• INNOVATIVE APPROACHES TO THE FORMATION OF INTERNATIONAL COMMUNICATION POLICY OF AN ENTERPRISE IN CRISIS CONDITIONS

  Valentyna KHACHATRYAN, Viktoriia STRATIICHUK (Author)

  412-417

  • PDF (Ukrainian)

• ANALYSIS OF THE RESULTS OF REFORMING THE HEALTH CARE SYSTEM BASED ON THE REPORTING DOCUMENTATION OF THE NATIONAL HEALTH SERVICE

  Іhor SHYSHKA (Author)

  418-424

  • PDF (Ukrainian)

• STRATEGIC POSITIONING OF PRODUCTS OF AGRICULTURAL ENTERPRISES IN THE CONDITIONS OF COMPETITION

  Oleh ODINTSOV, Serhii PEPCHUK (Author)

  425-431

  • PDF (Ukrainian)

• PECULIARITIES OF FINANCIAL PROVISION OF RURAL TERRITORIAL COMMUNITIES IN CONDITIONS OF SUSTAINABLE DEVELOPMENT

  Olena PTASHCHENKO (Author)

  432-437

  • PDF (Ukrainian)

• PROSPECTS FOR STRENGTHENING THE POSITIONS OF EUROPEAN COMPANIES ON THE DEEP TECH MARKET UNDER THE MODERNIZATION OF THE EU INNOVATION LANDSCAPE

  Liudmyla SHVORAK, Yaroslav HUMENIUK (Author)

  438-445

  • PDF (Ukrainian)

• THE IMPACT OF TRANSFORMATIONAL CHANGES ON THE EFFECTIVENESS OF THE FUNCTIONING OF INNOVATION PARKS

  Ihor KRYSOVATYY (Author)

  446-451

  • PDF (Ukrainian)

• CHANGE MANAGEMENT: STRATEGIC DIMENSION

  Nataliya ZAKHARCHUK, Nataliia HAVLOVSKA, Yevhenii RUDNICHENKО (Author)

  452-456

  • PDF (Ukrainian)

• CONVERGENCE OF MARKETING AND FINANCIAL AND ECONOMIC SECURITY IN THE CONDITIONS OF DIGITAL TRANSFORMATION

  Larysa LIUBOKHYNETS, Olga POPLAVSKA, Oleksandr VINSKEVYCH (Author)

  457-464

  • PDF (Ukrainian)

• TOOLKIT FOR THE ADAPTATION OF THE ENTERPRISE TO THE COMPETITIVE ENVIRONMENT: ASPECTS OF INFORMATION TECHNOLOGY SECURITY

  Natalіya NAKONЕCHNA, Natalііa HRADYUK (Author)

  465-469

  • PDF (Ukrainian)

• THE PROBLEM OF EMPLOYMENT AND UNEMPLOYMENT OF THE POPULATION IN WARTIME

  Mykhailo VEDERNIKOV, Oksana CHERNUSHKINA, Diana KRYVONYUK (Author)

  470-483

  • PDF (Ukrainian)

• TRADE IN HIGHER VALUE ADDED AGRI-FOOD PRODUCTS BETWEEN UKRAINE AND THE EUROPEAN UNION

  Olga KOZAK, Olena HRYSCHENKO (Author)

  484-490

  • PDF (Ukrainian)

• RESEARCH OF ADVERTISING AND PR CAMPAIGN DEVELOPMENT OF THE COMPANY BRAND IN THE DIGITAL ENVIRONMENT

  Alona TANASIICHUK, Olha HROMOVA, Anna SHEVCUK (Author)

  491-498

  • PDF (Ukrainian)

• THE ROLE OF ETHICS AND BUSINESS REPUTATION FORMED BY HUMAN POTENTIAL IN ACHIEVING COMPETITIVENESS OF THE ENTERPRISE

  Balla Moussa CAMARA, Viktor ZAMLYNSKYI (Author)

  499-506

  • PDF (Ukrainian)

• THE ROLE OF VERTICAL INTEGRATION IN MANAGING TRANSFORMATION PROCESSES

  Anton TRETIAK (Author)

  507-512

  • PDF (Ukrainian)

• ANALYSIS OF OPPORTUNITIES AND BARRIERS FOR IMPLEMENTING SUSTAINABLE DEVELOPMENT PRACTICES IN AGRO-ENTERPRISES

  Anton OHIIENKO (Author)

  513-520

  • PDF (Ukrainian)

• DIGITAL MARKETING TOOLS FOR THE DEVELOPMENT OF AGRICULTURAL ENTERPRISES IN THE GLOBAL MARKET

  Volodymyr SEROV, Yurii KOROL (Author)

  521-526

  • PDF (Ukrainian)

• RESTRUCTURING OF AGRO-INDUSTRIAL ENTERPRISES AS A MEANS OF ADAPTING TO MODERN CHALLENGES

  Illia STAROV (Author)

  527-532

  • PDF (Ukrainian)

• CONDITIONS AND PRINCIPLES OF FORMING A SYSTEM OF STRATEGIC MONITORING OF INVESTMENT ACTIVITIES OF FOOD ENTERPRISES

  Arthur Shir KHUTAK (Author)

  533-542

  • PDF (Ukrainian)

• MARKETING GUIDELINES FOR THE SALE OF PRODUCTS OF AGRIBUSINESS ENTERPRISES IN THE CONDITIONS OF DIGITALIZATION

  Tetiana KASHULSKA (Author)

  543-548

  • PDF (Ukrainian)

• WORLD EXPERIENCE OF PUBLIC POLICY IN ENSURING ECONOMIC SECURITY OF THE MACHINERY MANUFACTURING SECTOR AND ITS IMPACT ON THE ECONOMY OF FOREIGN COUNTRIES

  NATALIIA VDOVENKO, ANASTASIYA YATSUN (Author)

  549-553

  • PDF (Ukrainian)

• THEORETICAL AND METHODOLOGICAL SUPPORT FOR ASSESSING THE INVESTMENT POTENTIAL OF THE TOURISM BUSINESS

  Natalia BILETSKA, Oleksandr NAUMOV, Olha NAUMOVA (Author)

  554-560

  • PDF (Ukrainian)

• IDENTIFICATION AND MINIMIZATION OF RISKS TO THE ECONOMIC SECURITY OF THE ENTERPRISE

  Ihor BOHDANIUK (Author)

  561-565

  • PDF (Ukrainian)

• OBJECTIVES OF MONITORING AND CONTROLLING IN THE MANAGEMENT SYSTEM OF AGRIBUSINESS ENTERPRISES

  Nataliia NOSACH, Artur YEHIOZARIAN (Author)

  566-572

  • PDF (Ukrainian)

• IMPLEMENTATION OF INNOVATION AND INVESTMENT PROJECTS IN AGRICULTURAL INDUSTRY: COMPETITIVE ADVANTAGES AND RISKS

  Oleksandr ROMANIUK, Valerii LUNKIN (Author)

  573-578

  • PDF (Ukrainian)

• SOCIO-PSYCHOLOGICAL ASPECTS OF THE DEVELOPMENT OF PERSONNEL POTENTIAL OF AGRARIAN ENTERPRISES

  Oleksandr OSTAKHOV (Author)

  579-583

  • PDF (Ukrainian)

• MODERN TRENDS IN MARKETING PRICING AND THEIR IMPACT ON DEMAND

  Volodymyr LAGODIIENKO, Viktoriia MILCHEVA, Olga GOLODONIUK, Maryna BRAIKO (Author)

  584-590

  • PDF (Ukrainian)

• DEVELOPMENT OF THE INSTITUTIONAL SUPPORT MECHANISM FOR SUSTAINABLE REGIONAL DEVELOPMENT

  Vladyslav HURIEV, Oleksii VASYLIEV, Ihor UVAROV (Author)

  591-597

  • PDF (Ukrainian)

• ACCOUNTING POLICY REGARDING THE PRODUCTIMYON AND SALE OF BEEKEEPING PRODUCTS

  Larisa SULIMENKO, Larysa MYKHALCHYSHYNA (Author)

  598-603

  • PDF (Ukrainian)

• STRATEGIC MAP AS A COMPONENT OF THE COMPANY'S MARKETING STRATEGY

  Volodymyr VOVK, Olena HAVRYLCHENKO (Author)

  604-608

  • PDF (Ukrainian)