Vol. 356 No. 4 (2026): Herald of Khmelnytskyi National University. Economic sciences

Статті

• EVOLUTIONARY MODELING OF OPERATIONAL BUSINESS PROCESSES OF OIL AND GAS PRODUCING COMPANIES FOR REVENUE FORECASTING

  Iryna FADYEYEVA (Author)

  12-18

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• FINTECH SOLUTIONS IN INTERNATIONAL FINANCE: OPPORTUNITIES AND RISKS FOR THE GLOBAL ECONOMY

  Ivanna SYDORCHUK (Author)

  19-23

  • PDF (Ukrainian)

• UKRAINE’S GREEN COURSE: IMPLEMENTATION OF THE EUROPEAN UNION’S EXPERIENCE

  Nataliia VERSAL, Nataliia PRYKAZIUK, Antonina SHOLOIKO (Author)

  24-31

  • PDF (Ukrainian)

• EVOLUTION OF CONCEPTUAL APPROACHES TO INNOVATION FINANCING: FROM CLASSICAL MODELS TO THE ECOSYSTEM APPROACH

  Iryna HRYHORUK, Andrew HUTSALIUK (Author)

  32-40

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• TRANSFORMATION OF PUBLIC RELATIONS TOOLKIT IN THE ERA OF DIGITAL MARKETING

  Olha KUCHKOVA, Vira ZHURAVEL (Author)

  41-46

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• RADICALISM IN HUMAN RESOURCES MANAGEMENT AS A TOOL FOR PREVENTING CONFLICTS AND ENSURING PEACE ON THE PLANET

  Bohdan ANDRUSHKIV, Nataliia KIRYCH, Оlha POGAIDAK, Vadym RATYNSKYI (Author)

  47-54

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• EFFICIENCY OF TECHNOLOGICAL ORGANIZATION OF DAIRY CATTLE FEEDING AT ENTERPRISES WITH DIFFERENT LEVELS OF FINANCIAL CAPACITY

  Bohdan ADMIN (Author)

  55-63

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• INNOVATIVE BUSINESS PROCESSES AS A FACTOR IN LEVELING SPATIAL DISPARITIES IN THE SOCIO-ECONOMIC DEVELOPMENT OF UKRAINE’S REGIONS

  Ihor KULYNIAK, Yuliya BONDARENKO, Olha PROSOVYCH (Author)

  64-70

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• PERSONNEL CREATIVITY AS THE BASIS FOR THE DEVELOPMENT OF AN INNOVATION-ORIENTED ENTERPRISE IN THE CONDITIONS OF CHANGE MANAGEMENT

  Alina OLIINYK, Yana RADIONOVA, Anastasia BEBKO, Daniil LYTVYNOV (Author)

  71-77

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• PREDICTING CONSUMER BEHAVIOR IN THE CONTEXT OF DIGITAL MARKET TRANSFORMATIO

  Kostiantyn LATYSHEV, Dmytro PIROGOV (Author)

  78-83

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• CURRENT STATE AND PROSPECTS OF DEVELOPMENT OF THE INFRASTRUCTURE OF THE AGRICULTURAL EQUIPMENT MARKET IN UKRAINE

  Oleksandr OMELIANENKO, Mykola TALAVYRYA, Oleksandr LUTSIY, Larisa KARPENKO (Author)

  84-90

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• CONCEPTUAL PROVISIONS FOR SHAPING ENTERPRISE COMMUNICATION POLICY BASED ON DIGITAL MARKETING

  Zinaida ANDRUSHKEVYCH, Sergiy KIZENKO (Author)

  91-97

• DEVELOPING CONCEPTUAL APPROACHES TO THE MODEL OF SUSTAINABLE DEVELOPMENT AND POST-CONFLICT RECOVERY OF RURAL TERRITORIES IN UKRAINE BASED ON INNOVATION

  Mykola KRYLOV (Author)

  98-103

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• FUNCTIONING OF THE TAX SYSTEM OF UKRAINE UNDER THE INFLUENCE OF THE WARTIME ECONOMY: CURRENT TRENDS

  Iryna SIEVIDOVA, Elina PAKHUCH, Viktoriya VELIEVA (Author)

  104-111

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• DIGITAL TRANSFORMATIONS AND ANALYSIS OF INSTITUTIONAL CHANGES IN THE MANAGEMENT OF HEALTHCARE INSTITUTIONS

  Valerii HARBUSIUK (Author)

  112-120

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• INSTITUTIONAL SUPPORT FOR UKRAINE’S ADAPTIVE AGRARIAN POLICY IN THE CONDITIONS OF WAR AND POST-WAR CHANGES

  Serhii SELIUTIN (Author)

  121-127

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• PREREQUISITES FOR THE TRANSFORMATION OF THE MOTIVATION SYSTEM OF HEALTHCARE PERSONNEL UNDER HEALTHCARE REFORM AND MARTIAL LAW IN UKRAINE

  Yana KOLESNYK (Author)

  128-132

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• DEVELOPMENT OF SOFT SKILLS IN THE HIGHER EDUCATION QUALITY ASSURANCE SYSTEM: RECOMMENDATIONS FOR ASSESSMENT IN HIGHER EDUCATION INSTITUTIONS

  Olena OLIINYK (Author)

  133-138

  • PDF (Ukrainian)

• TRANSFORMING MODERN WARFARE: HOW INFORMATION TECHNOLOGY IS CHANGING PUBLIC ADMINISTRATION MODELS

  Yuriy GAVRYLECHKO (Author)

  139-145

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• DEVELOPING ENTERPRISE ECONOMIC SECURITY INDICATORS IN THE CONTEXT OF INTELLIGENT LOGISTICS SERVICES: A CORPORATE GOVERNANCE PERSPECTIVE

  Oleh HARMASH, Volodymyr MARCHUK, Tetiana FEDORENKO (Author)

  146-161

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• METHODOLOGICAL APPROACHES TO MONITORING THE INFORMATION NEEDS OF INTERNALLY DISPLACED PERSONS IN THE CONTEXT OF STATE INFORMATION POLICY

  Tamara LOZYNSKA, Viktoriia MEDVID (Author)

  162-168

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• PERSONNEL CREATIVITY AS A FACTOR IN TRANSFORMATION OF BUSINESS PROCESSES OF AN ENTERPRISE IN THE CONDITIONS OF DIGITALIZATION

  Alina HONCHARENKO, Rostyslav KRYVCHUN (Author)

  169-175

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• STRATEGIC PRIORITIES AND CONCEPTUAL PRINCIPLES FOR THE DIGITAL TRANSFORMATION OF THE NATIONAL ECONOMY AND REALIZATION OF THE ICT SECTOR'S POTENTIAL

  Roman SHCHUPAKIVSKYI (Author)

  176-182

  • PDF (Ukrainian)

• EUROPEAN APPROACHES TO GOVERNMENT REGULATION OF INFORMATION SECURITY: CURRENT MECHANISMS AND PROSPECTS FOR IMPLEMENTATION IN UKRAINE

  Dmytro DRYHA (Author)

  183-188

  • PDF (Ukrainian)

• THEORETICAL PRINCIPLES OF USING ARTIFICIAL INTELLIGENCE IN THE PUBLIC MANAGEMENT SYSTEM OF THE STATE’S DEFENSE CAPABILITY

  Yaroslav PUSTOVIT (Author)

  189-195

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• THE "SAFE CITY" SYSTEM IS A COMPONENT OF THE NATIONAL SECURITY MECHANISM

  Anastasiia NEKRIACH (Author)

  196-201

  • PDF (Ukrainian)

• SPATIAL-NETWORK PARADIGM OF DEVELOPMENT OF THE SOCIO-ECONOMIC SYSTEM OF TRADE

  Ihor ANDRUKHIV (Author)

  202-208

  • PDF (Ukrainian)

• A METHODICAL APPROACH TO THE EMPIRICAL ASSESSMENT OF ENTERPRISE BUSINESS MODEL TRANSFORMATION UNDER CONDITIONS OF TURBULENCE

  Karyna TROSTIANSKA (Author)

  209-216

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• STRATEGIC MANAGEMENT OF ENTERPRISE DEVELOPMENT IN THE CONTEXT OF TRANSFORMATIONAL CHANGE

  Olha RUDACHENKO, Valentyna SMACHYLO, Vitalina KONENKO (Author)

  217-224

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• KANBAN IN INTERNATIONAL BUSINESS

  Dmytro KOLOMIIETS, Yevhen KOLOMIIETS (Author)

  225-231

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• LOGISTICS COSTS IN MANAGEMENT ACCOUNTING AND ANALYSIS OF A TRADING ENTERPRISE: CLASSIFICATION APPROACHES IN THE CONTEXT OF SUSTAINABLE DEVELOPMENT

  Larysa OVOD, Valerii SIDLETSKYI (Author)

  232-238

  • PDF (Ukrainian)

• PROBLEMS, TRENDS AND PROSPECTS OF THE DEVELOPMENT OF SMALL ENTREPRENEURSHIP IN THE AGRICULTURAL SECTOR OF UKRAINE’S ECONOMY

  Larysa LIUBOKHYNETS, Nataliia TANASIIENKO (Author)

  239-249

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• ORGANIZATIONAL AND ECONOMIC PRINCIPLES OF STRATEGIC MARKETING AND MARKETING COMMUNICATIONS MANAGEMENT OF AGRI-FOOD ENTERPRISES IN THE CONDITIONS OF SUSTAINABLE DEVELOPMENT

  Serhiy KOROL, Victor RYBALKO (Author)

  250-256

  • PDF (Ukrainian)

• MECHANISMS FOR FORMING AND MODERNIZING THE MARKETING ACTIVITIES OF AGRI-FOOD ENTERPRISES

  Yevgen NEMCHYNINOV, Yuriy DEMYANCHYK (Author)

  257-261

  • PDF (Ukrainian)

• ARCHITECTURE OF AN INTELLIGENT FINANCIAL INFORMATION SYSTEM BASED ON ARTIFICIAL INTELLIGENCE TECHNOLOGIES

  Anzhelika KRUTOVA (Author)

  262-271

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• MODERN APPROACHES AND TOOLS FOR MARKETING ACTIVITIES OF ENTERPRISES IN THE DIGITAL ENVIRONMENT

  Olena IVANCHENKOVA (Author)

  272-277

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• INCREASING THE PRODUCTIVITY OF AGRICULTURAL ENTERPRISES IN UKRAINE ON THE PRINCIPLES OF SUSTAINABLE DEVELOPMENT

  Oleksiy KRASNORUTSKYY, Tetiana MARENYCH (Author)

  278-288

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• INTEGRATION OF JUDICIAL AND INSTITUTIONAL RISK INTO THE ECONOMIC MODEL OF ENTERPRISE REORGANIZATION

  Oleh PELESHCHAK (Author)

  289-295

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• THEORETICAL AND METHODOLOGICAL FOUNDATIONS AND BIBLIOMETRIC ANALYSIS OF LOGISTICS SUPPORT FOR ENTREPRENEURSHIP UNDER CONDITIONS OF UNCERTAINTY

  Oleksandr TARASYUK (Author)

  296-302

  • PDF (Ukrainian)

• EFFECTIVENESS OF THE HR MANAGEMENT MODEL OF AGRICULTURAL ENTERPRISES BASED ON THE DIGITALIZATION OF MANAGEMENT PROCESSES

  Serhiy VASHECHKO (Author)

  303-311

  • PDF (Ukrainian)

• THE IMPACT OF DIGITALIZATION ON THE EFFECTIVENESS OF ANTI-CRISIS FINANCIAL MANAGEMENT OF UKRAINIAN SMES

  Kostyantyn SERDYUKOV, Oleksandr BADIAIEV (Author)

  312-319

  • PDF (Ukrainian)

• BUSINESS PLANNING IN THE HOTEL AND RESTAURANT INDUSTRY AS A KEY TOOL FOR THE DEVELOPMENT OF A PROFITABLE ESTABLISHMENT

  Ilona PIIURENKO (Author)

  320-326

  • PDF (Ukrainian)

• THE ESSENCE AND FEATURES OF E-COMMERCE AS AN ELEMENT OF TRADING BUSINESS

  Tetyana RUDA (Author)

  327-332

  • PDF (Ukrainian)

• SUPPORT FOR SMALL ENTREPRENEURSHIP IN RURAL AREAS: A PROFILE-ORIENTED APPROACH

  Denys SOLOMKO (Author)

  333-338

• ANALYSIS OF THE RESULTS OF PRODUCTION AND SALES ACTIVITIES OF A BUSINESS ENTITY

  Oksana PROSKUROVYCH (Author)

  339-343

  • PDF (Ukrainian)

• THE ROLE OF INNOVATION IN ENSURING THE COMPETITIVENESS OF AGRICULTURAL ENTERPRISES

  Svitlana DOTSIUK (Author)

  344-352

  • PDF (Ukrainian)

• ECOLOGICAL DEVELOPMENT AS A CONDITION FOR ENSURING THE LIFE ACTIVITY AND DEVELOPMENT OF A TERRITORIAL COMMUNITY

  Vladyslav FARTUSHNIAK (Author)

  353-362

  • PDF (Ukrainian)

• ADAPTATION OF INTERNATIONAL TRADE IN FOOD PRODUCTS TO EU REQUIREMENTS AND GLOBAL FOOD SAFETY STANDARDS

  Marat IBATULLIN, Olena VASYLENKO, Iryna ZAKRYZHEVSKA, Vitalii KARPENKO (Author)

  363-370

  • PDF (Ukrainian)

• INSTITUTIONAL AND LEGAL FOUNDATIONS FOR THE ORGANIZATION AND IMPLEMENTATION OF CONTROL IN UKRAINE

  Ruslan HUHUL (Author)

  371-382

  • PDF (Ukrainian)

• PUBLIC ADMINISTRATIVE TOOLKIT FOR THE USE OF AI BY STATE AUTHORITY BODIES IN THE DEFENSE SPHERE

  Olena VOLSKA (Author)

  383-388

  • PDF (Ukrainian)

• THE “SAFE CITY” PROJECT AS A TOOL OF PUBLIC ADMINISTRATION IN THE SPHERE OF ENSURING THE NATIONAL SECURITY OF UKRAINE

  Oleksii PUSTOVIT (Author)

  389-397

  • PDF (Ukrainian)

• STRATEGIES AND BUSINESS MODELS OF INNOVATIVE ENTERPRISE DEVELOPMENT IN THE PERIOD OF POST-WAR RECONSTRUCTION

  Ihor CHYNCHYK, Stepan HOLUBKA (Author)

  398-402

  • PDF (Ukrainian)

• SOCIAL SELF-ORGANIZATION AS A FACTOR IN THE TRANSFORMATION OF THE STATE’S SOCIAL FUNCTION IN THE CONTEXT OF ENSURING NATIONAL RESILIENCE DURING WARTIME AND IN THE PROSPECT OF UKRAINE’S POST-WAR RECOVERY

  Tetiana TERESHCHENKO, Olena KHYTRA (Author)

  403-415

  • PDF (Ukrainian)