CONCEPTUAL, ORGANIZATIONAL, AND ECONOMIC PROVISIONS FOR IMPLEMENTING A STAKEHOLDER-ORIENTED ENTERPRISE MANAGEMENT STRATEGY IN THE CONTEXT OF TERRITORIAL COMMUNITY DEVELOPMENT

Abstract

The article examines the conceptual, organizational, and economic aspects of implementing a stakeholder-oriented management strategy in enterprises within the context of territorial community development in Ukraine. In modern economic conditions, effective enterprise management plays a key role in ensuring sustainable development at the local level. Transformational processes such as decentralization, the activation of civil society, and the integration of local economies into global markets create the need for new management approaches that consider the interests of all stakeholders. The study highlights the importance of developing and implementing mechanisms that integrate the interests of owners, employees, clients, suppliers, local communities, and public authorities into strategic decision-making. A stakeholder-oriented strategy enables enterprises to balance economic efficiency with social and environmental priorities, thereby enhancing both financial and social stability. The research identifies the main objectives of the organizational and economic blocks of the strategy. The organizational block focuses on stakeholder identification and mapping, establishing communication channels, creating working groups and committees for coordinated decision-making, and integrating stakeholder interests into internal management processes. The economic block emphasizes resource optimization, financial stability, value creation for stakeholders, investment planning, risk management, and performance evaluation considering the economic value for all parties involved. The study demonstrates that the synergy of organizational and economic measures ensures long-term goal setting, efficient resource utilization, enhanced competitiveness, and sustainable development of enterprises and territorial communities. The article concludes that a stakeholder-oriented management strategy is a comprehensive tool for fostering collaboration between enterprises and local communities, supporting investment attraction, promoting social responsibility, and achieving sustainable regional development in the contemporary Ukrainian economic and social context.