COST CONTROL IN ENSURING THE EFFICIENCY OF ENTERPRISE MANAGEMENT IN CRISIS CONDITIONS

Abstract

The article examines the role of cost controlling in ensuring the effectiveness of enterprise management under crisis conditions. It is substantiated that in the context of economic instability and an increased level of uncertainty, traditional approaches to cost management are insufficient and require enhancement through integrated controlling tools. The essence of cost controlling as a component of the enterprise management system is revealed; it integrates planning, accounting, analysis, and cost control processes with the aim of improving the soundness of managerial decision-making. The place of cost controlling within the enterprise management system is determined. The contributions of domestic and foreign scholars in the field of cost controlling research are analyzed, generalized, and the prospects for further development of this area are outlined. The elemental composition of cost controlling is substantiated, its substantive content is disclosed, and a conceptual structural model of cost controlling is developed. A mathematical interpretation of the proposed structural model is presented, which makes it possible to formalize the cost management process, conduct variance analysis, forecast cost dynamics, and make adaptive managerial decisions under crisis conditions. The expediency of developing this model and the necessity of its practical implementation within the enterprise management system are justified. The main advantages of applying cost controlling are identified, particularly in terms of identifying reserves for resource optimization, reducing managerial risks, and enhancing the overall efficiency of enterprise management.