INFLUENCE OF INNOVATIVE RISK MANAGEMENT METHODS ON PERFORMANCE IN INVESTMENT ACTIVITIES

Abstract

The article is devoted to innovative methods of risk management in the investment sphere and their application to reduce the level of investment risks at enterprises. The study considers the concept of investment risk and its importance in the decision-making process, as well as the classification of types of investment risks. The essence of risk perception is defined, a generalized scheme of risk perception concepts is proposed, and the factors that influence the formation of a risk profile for an investor are highlighted. The main methods of risk assessment in entrepreneurial activity are reviewed and proposed for practical use: statistical method, method of expert estimates, analytical method, method of scenarios and modeling.

For the practical application of risk assessment methods, a statistical method was used, in particular, correlation and regression analysis, which helped to identify the existence of a significant relationship and the influence of various factors on the formation of net profit and sales revenue at the enterprise "Kryukovsky Carriage Works" (PJSC "KVSZ"). It has been found that the highest level of correlation is observed between the dynamics of exports products and changes in sales revenue (r=0.9006), as well as with the number of employees (r=0.9115). We also analyzed the dynamics and smoothing of a number of the studied indicators, which showed a steady trend towards a decrease in profit/loss, which may be a warning of a possible risk for investors.

The plant's HR service should attract highly qualified managers and marketers to expand sales markets at the domestic and European levels, as well as to attract investments and implement international financial transactions. Carrying out a line of products for the needs of the Armed Forces of Ukraine could save jobs and ensure the stability of the plant.