CAMARA BM, ZAMLYNSKYI V. THE ROLE OF ETHICS AND BUSINESS REPUTATION FORMED BY HUMAN POTENTIAL IN ACHIEVING COMPETITIVENESS OF THE ENTERPRISE. Herald of Khmelnytskyi National University. Economic sciences [Internet]. 2024 Sep. 26 [cited 2026 Jan. 28];334(5):499-506. Available from: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/1034