VASYLYSHYNA, Liubov; YAHELSKA, Kateryna. DEVELOPMENT OF A MARKETING STRATEGY BASED ON THE ETHNOMETRIC APPROACH. Herald of Khmelnytskyi National University. Economic sciences, [S. l.], v. 322, n. 5, p. 355–359, 2023. DOI: 10.31891/2307-5740-2023-322-5-56. Disponível em: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/411. Acesso em: 28 jan. 2026.