SAVCHENKO, Tetiana; BURYACHENKO, Yuriy; KRYVENOK, Andrii; KRULIKOVSKY, Kostyantyn. MARKETING ASPECTS OF DEVELOPING A COMPETITIVE STRATEGY FOR A COMPANY AND ASSESSING ITS COMPETITIVENESS. Herald of Khmelnytskyi National University. Economic sciences, [S. l.], v. 336, n. 6, p. 500–505, 2024. DOI: 10.31891/2307-5740-2024-336-76. Disponível em: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/1290. Acesso em: 28 jan. 2026.