SAVCHENKO O, HREKOV M. PRICE AS A STRATEGIC TOOL FOR CUSTOMER RELATIONSHIP MANAGEMENT: INTEGRATING VALUE-BASED AND DYNAMIC PRICING. Herald of Khmelnytskyi National University. Economic sciences [Internet]. 2025 Dec. 11 [cited 2026 Jan. 28];348(6):187-92. Available from: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/2555