VDOVICHENA O. REPUTATION MANAGEMENT OF A BRAND IN THE AGE OF SOCIAL MEDIA AND DIGITAL COMMUNICATIONS. Herald of Khmelnytskyi National University. Economic sciences [Internet]. 2025 Aug. 28 [cited 2026 Jan. 28];344(4):306-13. Available from: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/2196