GARAFONOVA O, DVORSKYI V, PONOMARENKO M, Verkhusha O. MECHANISMS OF INNOVATIVE DEVELOPMENT OF MARKETING SYSTEMS: ESSENCE, STRUCTURE, AND DIRECTIONS OF TRANSFORMATION. Herald of Khmelnytskyi National University. Economic sciences [Internet]. 2025 May 14 [cited 2026 Jan. 28];342(3(1):286-92. Available from: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/1931