POLISHCHUK I. ENTERPRISE POTENTIAL MANAGEMENT ON THE BASIS OF CUSTOMER-ORIENTED MARKETING. Herald of Khmelnytskyi National University. Economic sciences [Internet]. 2021 Oct. 4 [cited 2026 Jan. 28];298(5(2):41-4. Available from: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/1351