MAYOVETS, Y., and O. KUZYK. “INTEGRATED MARKETING COMMUNICATIONS IN AGRIBUSINESS OF UKRAINE”. Herald of Khmelnytskyi National University. Economic sciences 290, no. 1 (March 5, 2021): 67–73. Accessed January 28, 2026. https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/1873.