LATYSHEV, Kostiantyn, Olena MOROZ, and Maryna BILYK. 2023. “MODEL OF IMPLEMENTATION OF THE COMMUNICATION STRATEGY OF BRANDS IN THE DIGITAL ENVIRONMENT”. Herald of Khmelnytskyi National University. Economic Sciences 318 (3): 186-91. https://doi.org/10.31891/2307-5740-2023-318-3-29.