LIUBOKHYNETS, L. et al. 2024. CONVERGENCE OF MARKETING AND FINANCIAL AND ECONOMIC SECURITY IN THE CONDITIONS OF DIGITAL TRANSFORMATION. Herald of Khmelnytskyi National University. Economic sciences. 334, 5 (Sep. 2024), 457–464. DOI:https://doi.org/10.31891/2307-5740-2024-334-69.