ZAIATS, Pavlo; KOSAR , Nataliia. THE ESSENCE, COMPONENTS AND CHARACTERISTIC FEATURES OF ENTERPRISE MARKETING COMMUNICATIONS ON THE INTERNET. Herald of Khmelnytskyi National University. Economic sciences, [S. l.], v. 354, n. 3, p. 26–32, 2026. DOI: 10.31891/2307-5740-2026-354-3. Disponível em: https://heraldes.khmnu.edu.ua/index.php/heraldes/article/view/2707. Acesso em: 13 nov. 2026.